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Powerpack

  • What are the benefits of adding a shortcode number to my Powerpack?

    Shortcodes are the product of choice when it comes to scale and delivery rates. Combining them with Powerpack, enables you to achieve the following benefits:

    •   Run multi-region SMS campaigns. Shortcode numbers are country-specific and can only send messages to countries for which they were provisioned. When sending messages to multiple countries, Powerpack will default to other numbers in your number pool if the shortcode belonging to the destination country is not added to the Powerpack. This provides a seamless flow of outbound messages.

    For example: If you have added a US shortcode in your Powerpack and want to run a campaign spanning the US and Canada, Powerpack will use the US shortcode for your US traffic and will use to other numbers in the pool for Canadian traffic.  

    •   Reach networks not supported by your shortcode. Even though shortcodes can reach most of the destination mobile networks, there may be some networks that are not supported. In these instances, Powerpack intelligently defaults to using other numbers in the pool. 

    For example: If you are sending messages to destination networks C1 and C2 using Powerpack. C2 is not supported by the configured shortcode. Powerpack will use the other numbers in the pool to send messages to the C2 mobile network and use the shortcode for C1.

  • How do I remove a shortcode from my Powerpack?

    To configure your Powerpack to remove a shortcode number, disable the “prioritize shortcode” feature. This will ensure that any subsequent messages from that Powerpack will not use a shortcode as the source number.

    To permanently remove a shortcode from your Powerpack. please open a ticket with our Support Team.

  • Can I add the same shortcode number to multiple Powerpacks?

    No. Currently, each shortcode can be added to one Powerpack.

  • Can I add a shortcode number to my Powerpack?

    Yes. You can add US and/or Canada shortcodes to your Powerpack.

    Once you have the shortcode added to your Powerpack, you can use the “prioritize shortcode” feature in Powerpack to manage the use of shortcodes through Powerpack.

    •   Enabled: Powerpack will use a shortcode to send the outbound message if the destination network and country are supported by the shortcode. Otherwise, Powerpack will fall back to using other numbers in the number pool.
    •   Disabled: Powerpack will not use shortcodes to send outbound messages. Instead, other numbers in number pool will be used as the source for all outbound messages from that Powerpack. 

    Contact our support team for help adding shortcodes to your Powerpack. 

     

  • Can I use PHLOs to handle incoming messages in my Powerpack?

    Yes. You can associate any existing PHLO to a new or existing Powerpack:

    For an existing Powerpack: 

    1. Navigate to the “add new Powerpack” screen on console. 
    2. In the application setting section, select PHLO as your application type and in the application name, select the name of the PHLO you want to associate the Powerpack.
    3. Complete the remaining configurations for the Powerpack.
    4. Click on Add Powerpack

     To update an existing Powerpack:

    1. Navigate to the Powerpack landing screen
    2. Click on the Powerpack you want to update.
    3. In the application, setting section select PHLO as your application type, and in the application, name select the name of the PHLO you want to associate the Powerpack.
    4. Click on Update
  • How do I send 6000 or more SMS per day using a long code in the US?

    We do not recommend sending large volumes of SMS messages using long codes. Consider applying for a shortcode or an SMS-enabled toll-free number for such use cases.

    However, if your use-case warrants the use of long codes, we encourage you to send less than 200 messages per day from each U.S. long code number you purchase from Plivo. You may consider distributing your messaging traffic over a large pool of long codes.

    Powerpack enables our customers to run personalized communications at scale using long codes. It automatically distributes your overall SMS traffic across a pool of source numbers, while ensuring that messages to a particular destination number are always sent via the same long code. 

  • What happens when a Powerpack SMS/MMS recipient replies with an opt-out keyword?

    When an SMS/MMS recipient replies with a STOP keyword:

    1. The subscriber is added to the suppression list for the source number that was used to send out the SMS/MMS. 

    Subsequent messages from that source number to the subscriber are blocked by Plivo. The message is marked as “failed” with the Plivo error code 200. The block is removed only if the subscriber texts an opt-in keyword to the Plivo number. 

    1. If the SMS/MMS was sent via Powerpack, then the recipient's phone number is also added to the suppression list for the Powerpack. 

    Subsequent messages from that Powerpack to the subscriber are blocked by Plivo. The message is marked as “failed” with the Plivo error code 200. The Powerpack level block is removed only when the subscriber texts an opt-in keyword to any Plivo number associated with that Powerpack.

  • How do I remove an application from Powerpack?

    To remove an application associated with your Plivo Powerpack,

    1. Navigate to the Powerpack landing page.
    2. Click on the Powerpack you wish to update.
    3. In the Application setting section, select any application type. In the application name dropdown menu, select ‘-------’.
    4. Click update.

    Note: All incoming messages to numbers in this Powerpack will remain marked as received and will not be posted to your message_url. 

  • How do I modify an application associated with a Powerpack?

    To modify an application associated with a Powerpack:

    1. Navigate to the Powerpack landing page.
    2. Click on the Powerpack you wish to update.
    3. In the application setting section, select the correct application type and application name from the dropdown menu.
    4. Click on update.
  • How are incoming messages to numbers in my Powerpack handled?

    As with any Plivo number, you can associate a Plivo application with your Powerpack. Incoming messages to any number in the Powerpack will be posted with the message_url in your Plivo application.

    To associate a Plivo application with your Powerpack, select the application type and the application name on the Powerpack to create and update the screen on the Powerpack UI in your Plivo console.

  • How do I send a message using Powerpack?

    You can send messages using Powerpack by simply specifying the UUID of the Powerpack you wish to use in the Send SMS/MMS API request. Please refer to this guide for code samples in the language of your choice.

  • What happens if I un-rent a Powerpack phone number?

    If you un-rent a phone number that was part of a Powerpack, the number is automatically removed from the Powerpack number pool. All smart sender mappings against the number are also removed. 

     

  • How do I configure my Powerpack source number pool?

    The Powerpack management console allows you to configure your source number pool for your SMS and MMS traffic needs.

    Simply specify how many phone numbers you'd like to add to your Powerpack for a country, region or area code. Plivo automatically rents the specified number of phone numbers to your account and will add them to your Powerpack number pool.

    If you intend to use the Local Connect feature of Powerpack. we recommend you use the advanced settings option to configure your number pool. For region-based number resolution to work best, it’s important to have a well-balanced number pool with an adequate number of phone numbers across all the destination regions you intend to reach.

    Specify how many phone numbers from each area code/region that you'd like to add to your Powerpack number pool. Estimate this number based on your expected outbound daily traffic to each region.

    Pro tip: If you don’t need to get more granular than state-level or regional matching, simply specify the total count of numbers against any prefix of that state.

     

  • How does Local Connect region-based source number resolution work?

    For Example –

    If you’re sending an SMS/MMS to a San Francisco number beginning with 415:

    • If a phone number with prefix 415 is present in the number pool, Powerpack will use it to send the outbound message.
    • If a phone number with a 415 prefix is not found in the number pool, or if all the phone numbers with a 415 prefix in the pool have already been used to recommended capacity (150 messages/day), Powerpack will deliver the SMS/MMS through any other phone number of the same region as the destination number (in this case, California).
    • If no phone numbers of the same region are found in the Powerpack, the message would be sent via a random US phone number.
    • If no US phone numbers are found in the pool, the message would be sent via a Canadian number.
  • What is Local Connect?

    Local Connect is a Powerpack feature that helps you personalize conversations by using the same area codes and local numbers as your end-users. We use area code matching and prioritize local numbers over other numbers in the Powerpack pool.

    Local Connect preferences can be managed from the Powerpack management console.

    Click here to learn more about how source number resolution works with Local Connect. 

     

  • What is Smart Sender?

    Smart Sender ensures that a destination number receives texts from the same source number. This stickiness enables two-way conversations by keeping the conversation thread intact. 

    Once a Powerpack number is assigned to a destination number, all subsequent texts to that destination are automatically sent from the assigned Powerpack source number.

    Smart Sender can be turned on for a Powerpack from the Powerpack dashboard on your Plivo Console. 

     

  • What is Powerpack?

    Powerpack makes SMS/MMS communication using long codes effective and reliable. It is designed to meet your overall SMS/MMS throughput and volume requirements, regardless of scale.

    By automatically distributing your overall SMS and MMS traffic across a pool of source numbers, Powerpack keeps you compliant with per day and per second throughput limits defined by the CTIA (Cellular Telecommunications Industry Association).

    Learn more about Powerpack here.

  • A quick guide to Powerpack for SMS and MMS

    The US and Canada heavily regulate SMS and MMS messages that are sent using regular 10-digit phone numbers (aka long codes). Long codes, however, remain the medium of choice for most businesses seeking to engage with their customers via SMS. Long codes add a personalized touch to a conversation and are relatively easy to procure, which is why they remain popular for most Plivo clients. 

    To make SMS and MMS communication using long codes effective and reliable at scale, we’ve introduced Powerpack for messaging. Powerpack is designed to meet your overall SMS and MMS throughput and volume requirements, regardless of scale, while keeping you compliant with the best practices laid out by the CTIA. 

    Powerpack keeps you compliant with per day and per second throughput limits defined by the CTIA by automatically distributing your overall SMS and MMS traffic across a pool of source numbers. Adhering to these best practices has a direct positive impact on delivery rates.

    For more detailed information regarding the setup and usage of Plivo Powerpack for messaging, click here.