Basis your use-case, you can choose from the 3 kinds of number options at Plivo. We have mentioned their features and differences in the below table:



Long Code

Toll Free

Short Code

Profile Type

Person-to-Person

Application-to-Person

Application-to-Person

Content Type

Conversational

Informational

Informational/ Promotional

Consent Type

Implied

Express

Written

Throughput limitations: US/ Canada 

1 SMS per 4 seconds

US: 40 SMS/sec
Canada: 1 SMS/sec

50 SMS/sec

Procurement Time

Immediate

1 Business Day

8-12 weeks

Number Type

10-Digit Virtual numbers

10-Digit Number

Specifically Provisioned 5-6 digit

Reach

19 countries

International reach

US/Canada only

Cost

Lowest

Low

High

Examples

Number masking, conversational SMS

2FA, alerts, reminders

Marketing, alerts, and reminders