Sender ID is the alpha name or alpha-numeric name or number which appears on the mobile phone as the sender of a SMS (It is used to identify who's sending the message to the recipient). Sender ID can be a number (i.e. a Mobile Phone Number) or alpha-numeric term such as PLIVO, PLVSMS.

Sender ID is useful in uniquely identifying your business and helps with brand recall amongst your customers.

Why is registration required?

  • Registering your sender id in advance increases the delivery rate of your messages and reduces the chances of getting blocked by carriers.